ARCADIS anchors qualifications and certificates
As a leading, knowledge-driven business, ARCADIS wished to anchor the qualifications and certificates held by the various departments in the house style. These qualifications are part of the distinctive capacity and must therefore be applied in a correct and relevant manner in all client correspondence.
A house style system for Word, PowerPoint and e-mail signatures was developed for ARCADIS in which what qualifications in what sequence and on what pages can be determined at the departmental level. This is in order to guarantee correctness and relevance to the client.
This sounds complex but it is easy to achieve with Multi Label Manager because language, logos and business units can all be controlled at the departmental level. The great advantage of the models based on open standards is that only one model is required in order to achieve this flexibility in logo, use and language.
As a knowledge-driven business it is important for ARCADIS that we confirm our qualifications. The relevant logos of certificates and quality standards achieved differ per profession and per country. We wanted to secure this in our visual identity in order to avoid cutting and pasting and missed opportunities. We are satisfied with the flexibility and multilingual aspect of the house style system. All of our documents and presentations now project ARCADIS quality.Paulien Zijlstra, Communication consultant ARCADIS
ARCADIS is an international business that supplies advice, designs, engineers and management services in the fields of infrastructure, water, the environment and construction. We are working on improving mobility, sustainability and the quality of life by creating balance between the urban and the natural environments.
ARCADIS develops, designs, implements, maintains and operates projects for businesses and governmental bodies. With 15,000 employees and EUR 1.8 billion in turnover, the company has an extensive international network that is supported by strong local market niches.